Logan Mayville

Professional Summary

I'm a well rounded marketing professional with a focus in digital.

Writing is my foundation, and I've built a career using effective communication to sell, lead projects, set expectations and deliver results. I'm particularly interested in digital advertising, mobile strategy and small business.

Thanks for your interest.

Skills

Content Marketing 100%
Web design 72%
Pay Per Click 87%
Project Management 96%
Marketing Automation 85%


Google Partners

I'm a certified AdWords professional with experience running campaigns for lead generation and e-commerce. Ads without analytics are a thing of the past—ask me the difference between a conversion and a converted click.

Marketing Automation

I'm a certified inbound marketer as well as HubSpot certified. I know the tools and tactics to run successful lead nurturting campaigns including buyer persona development, conversion tracking and content creation.

Writing

Writing is the foundation of good advertising. My background in journalism provides strong fundamentals for my work in blogging, presentations and ad copy. Writing is, without question, my favorite part of what I do.

Approach

Digital marketing is beautiful in its flexibility and real-time tracking. Rather than put all my money and effort into one channel, I prefer to light little fires around the web, watch, and fan the campaigns that perform.

Projects

Projects

"If you find yourself in the habit of waiting—find a new habit."

I'm not sure who said that, or if I just made it up, but it's definitely a phrase I live by. I enjoy writing and tinkering on the web. These are some of my recent projects.

    Startup Weekend Sacramento

  • Project Overview

    Startup Weekend is a competition for teams of entrepreneurs to create and pitch businesses to a panel of local judges over a weekend.

    Project Details

    Our team, HUGGS (Have U Gone Grocery Shopping), took third place. We developed a business model and app prototype in the allotted 54 hour time period, attempting to demonstrate to the judges a minimum viable product. My role included marketing and growth strategy, creating the website, and pitching the business. I enjoyed the weekend thoroughly, especially working with ambitious people and meeting some successful local entrepreneurs acting as coaches.

    Web Copy Polish

  • Project Overview

    A new infrared sauna company launched a website and needed somebody to polish the content.

    Project Details

    My primary resposibilities were to help organize site content, write copy using SEO guidelines, and edit. I also contributed to the company's eBook and marketing material.

    What's Next?

Blog

Contact Me

Contact Me


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Project Overview

Startup Weekend is a competition for teams of entrepreneurs to create and pitch businesses to a panel of local judges over a weekend.

Project Details

Our team, HUGGS (Have U Gone Grocery Shopping), took third place. We developed a business model and app prototype in the allotted 54 hour time period, attempting to demonstrate to the judges a minimum viable product. My role included marketing and growth strategy, creating the website, and pitching the business. I enjoyed the weekend thoroughly, especially working with ambitious people and meeting some successful local entrepreneurs acting as coaches.



Project Overview

A new infrared sauna company launched a website and needed someboyd to polish the content.

Project Details

My primary resposibilities were to help organize site content, write copy using SEO guidelines, and edit. I also contributed to the company's eBook and marketing material.



What's next?

I'm always looking for the next mountain to climb.